A photography class is one of those times when you really measure yourself to take your business to a new level. The "La Bulla" Goldsmith School allows you to improve your communication skills, to communicate and sell your product professionally even online.
You don't need extraordinary equipment: a camera is enough and a great desire to discover how, with a sheet of paper and some common object, we can make unforgettable photos.
Let's learn how to sell our product
One of the biggest Italian handicaps, even more southerners, is still reasoning in past terms and try to force young people to follow things that no longer work. The advertising dream of many is still today "to appear in the print newspaper", when a well-placed article on the web yields a thousand or two thousand times greater results.
Many entrepreneurs prefer to pay thousands of euros for a sponsorship on a local TV, without the possibility of feedback, rather than a good digital marketing campaign aimed exclusively at those interested in the product.
And again, how many people think that "now with smartphones you can take beautiful photos"And then maybe they can't place a product online?
Here because learn the fundamentals of photography, for a artisan who intends to place his product, is fundamental.
The Photography Course is a bridge between past and future
And that's why a conversation between adults and young people it's a infinite hope for the future of craftsmanship and the economy of Southern Italy. We must learn to free ourselves from the way of thinking of the past and know how to dominate all modern languages, including photography.
On the other hand it is true: with smartphones you can create a photo that can be used for advertising on social media and you can learn some techniques to the students of the course.
What really makes you sell, in fact, is the technique, the attention to detail, the presentation of the product.
All things that a craftsman has it in his blood, but which must simply be translated into photographic and digital terms.
Some data:
The lessons took place with a 15-hour shock course divided into 6 lessons: we dedicated the first three lessons to the theoretical basics of photography, then we relied on practical tests and set simulations, with "homework" to comment on from time to time.
Lessons take place twice a week.
The last lesson we dedicated to a quick observation of the basic modifications on Photoshop, to be carried out in a separate course.
